Wiley Desktop Edition - your complete ELECTRONIC study resource!PLEASE NOTE: This product is digital. There are no refunds available for purchase of Desktop Editions. If you're not sure a Desktop Edition is what you're looking for, check out all the great features yourself in this DEMONSTRATION. Download the full text to your computer!Use the search function to locate key concepts!Create your own colour-coded highlights as you revise!Make notes for revision and share them with your friends! continues the comprehensive overview of the theory and procedures associated with festivals and special events established in previous editions. The new edition of this market-leading text introduces developments and professional tools, and considers the globalisation and subsequent internationalisation of event management.To purchase this Wiley Desktop Edition click on the 'Buy' button above. You will receive your registration code via email.To make the most of this product's interactive features you should download it to your own personal computer or laptop as follows:Go to www.vitalsource.com/downloadDownload the Bookshelf application to your personal computer or laptopFollow the instructions on the website to register and redeem your registration codeThis will download the Wiley Desktop EditionFor technical support please visit www.vitalsource.com/index/support or email bookshelf.support@ingramdigital.comABOUT THE BOOKFestival and Special Event Management, 5th editionThe role of marketing and communication, environmental planning, the increasing role of governments through the creation of event strategies, and the different perspectives of event management are all discussed. This edition aims to embrace and extend the growing body of knowledge relating to event management by tracking many of the recent changes and developments in the field. This offers students a current, relevant textbook for their study and professional reference.